Nowadays, every online business owner is looking for an eCommerce platform that offers a perfect blend of flexibility, scalability, and extensionability.
And though there are a plethora of eCommerce platforms available in the market, choosing the best eCommerce platform from all the options available is quite difficult.
However, there is one eCommerce platform that is not only the most powerful and popular among online retailers, but it has also crossed millions of downloads since its inception.
We’re talking about the Magento 2 platform.
And in this post, we’re going to discuss why Magento 2 is the preferred choice by the majority of eCommerce business owners.
1 – Magento is Open-Source
Although there are plenty of open-source eCommerce platforms out there such as OpenCart, Zen Cart, WordPress, OsCommerce, etc., Magento 2 has been widely recognized as the leading open-source eCommerce platform.
Apart from having rich features, Magento 2 offers unmatchable flexibility to manage looks, functionality, and content. Furthermore, it is the ultimate eCommerce platform that provides a perfect blend of highly-scalable architecture and a huge community.
2 – Magento Versions
Magento 2 platform offers 3 different versions.
- Magento Community Edition (Free)
- Magento Enterprise Edition (Paid)
- Magento Go (Paid & Is Hosted on Magento 2 Servers)
Out of all versions, the most popular is the Community Edition. It is completely free to use and has the largest & most active community on the world wide web.
Magento Enterprise Edition, on the other hand, is equally popular among online retailers especially because it offers a different set of features and has its own advantages, which leads us to our next point.
3 – Advantages
If you’re wondering what are the advantages of Magento, then the first thing you need to know is that Magento 2 offers significant advantages which have aided the platform’s unparalleled success.
Below are the key advantages of the Magento 2 platform that make it the most preferred choice.
- Magento 2 comes with the most advanced yet easy-to-use features.
- Magento 2 is powered by a flexible content management system that allows you to build a fully-customized online store that fulfills all your eCommerce business needs.
- Magento 2 is integrated with effective tools that help to elevate sales and revenue.
- Magento 2 is a fully-responsive and completely mobile-friendly eCommerce platform.
- The platform consists of advanced SEO features that improve the overall rankings in all leading search engines including Google, Bing, Yahoo, and others.
- It supports multiple websites to promote your eCommerce products throughout all domains.
4 – Addition Reasons Why Magento 2 is Best eCommerce Platform
Following are some additional reasons why Magento 2 is now globally recognized as the best eCommerce platform to build online stores.
- Well-organized backend
- Lets you integrate Add-On modules to embed significant capabilities
- Awesome default template
- Easy-to-update shopping cart
- Ideal for every online retail industry
- Support multi-lingual & multi-currency
- Fast checkout process
- Well-optimized for SEO
- Simplified backend for ease of use
- Cross-browser support
- Safe & secure payment options
Final Thoughts…
Magento 2 has so much to offer compared to other eCommerce platforms out there. High scalability, unmatched flexibility, top-notch security, and a great business environment are some of the underlying reasons why the platform stands out among all eCommerce platforms.
And if you’ve decided to utilize Magento 2 platform for building your online store and need professional assistance with your Magento Development Company, feel free to reach out to us at any time.