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Goal-Crushing eCommerce Functionalities That Every Magento 2 Store Should Have-Blog

Goal-Crushing eCommerce Functionalities That Every Magento 2 Store Should Have

eCommerce stores are all about a fantastic shopping experience, high-quality products, and most importantly, features & functionalities.

In today’s post, we’re going to discuss the most important features & functionalities that every Magento 2 store should have.

You see, the success of eCommerce stores is determined largely by the shopping experience it provides, products that are offered, and the features & functionalities an eCommerce store provides.

So, it is essential to provide highly demanded features & functionalities that help to attract more visitors and convert them into paying customers.

And below, we’re going to talk about the 3 most important & goal-crushing functionalities that every Magento 2 store must-have.

1 – Mega Menu

The Mega Menu is an essential feature that is highly common in almost every eCommerce store nowadays.

It helps you to create a dynamic navigation menu with a hamburger menu design for desktops.

And with Magento 2 Mega Menu Extension, you can easily integrate this functionality into your Magento 2 store.

Recommended: What is a Mega Menu & How to Install Magento 2 Mega Menu Extension?

Overall, the mega menu feature will drastically improve store navigation & the shopping experience in your Magento 2 stores.

Key Features:

  • Easy to Install and Customize
  • Hamburger menu design
  • Drag & drop menu option to sort items
  • Allows to create sticky menu
  • Display images & videos in Mega Menu & boost branding
  • Apply visually appealing animations effects
  • Link categories, product pages, & external URLs to the menu

2 – Layered Navigation

The layered navigation feature is another essential feature that all Magento 2 stores must-have.

It basically helps you to make the entire navigation in your eCommerce store super simple and enhances the overall shopping experience.

This, in turn, boost your SEO rankings on search engine results and drive more potential customers to your Magento 2 store.

And the best part is, you can almost effortlessly integrate the layered navigation functionality via Magento 2 Layered Navigation Extension.

Recommended: What is Layered Navigation in Magento 2 & How to Enable it?

In simple words, MageDelight Advanced Layered Navigation Extension will help you to create a well-organized & customer-friendly navigation system that will uplift customer engagement as well as the overall sales in your store.

Key Features:

  • Various filter options
  • Impressive price bar for custom range search
  • Fast product filtering
  • Helps to create SEO-friendly URLs
  • Apply filter button without reloading
  • Enable/Disable multiple selections of the same filter

3 – Elasticsearch

The third and last essential functionality that your Magento 2 store must have is Elasticsearch.

Elasticsearch is actually an open-source, distributed, and analytics search engine that is built on Apache Lucene.

It is an extremely popular & widely-used search engine that is adopted by hundreds of thousands of eCommerce stores across the world.

And the good news is, you can now easily integrate the Elasticsearch functionality with just a slight effort.

All you need to do is, install the Magento 2 Elasticsearch Extension and configure it according to your specific needs.

Recommended: How to Configure Elastic Search in Magento 2?

This Magento search extension will then help you to offer accurate, advanced, and quick search results to your customers for every search query on your Magento 2 store.

Additionally, the extension also comes with an auto-complete search query feature which is extremely helpful to online customers.

Key Features:

  • Auto-complete Search Query Feature
  • Apply filters to Search Results
  • Add Synonyms and Stop Words
  • Search Products with White Spaces and Special Characters
  • Accurate Product Suggestions

Final Notes…

And that’s about it! These are the 3 most important and goal-crushing functionalities that every Magento 2 store should have.

We hope that you found this post helpful. If you have any questions related to any of the extensions mentioned in this post, please ask them in the comments below.

And if you need our professional assistance with extension configuration, feel free to contact us at any time.

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Vishal Jotwani

Vishal Jotwani

Vishal, AVP - Business Development is an eCommerce enthusiast with over 8+ years experience in leading and developing partnerships, new business, internal capabilities, and strategies across the digital ecosystem.