Magento has come a really long way since its inception in 2008. Today, it is not only the best eCommerce platform in the global market but also an extremely powerful one.
According to statistics, 250,000+ websites that run on Magento, which accounts for over 12% of all eCommerce stores in the world.
Now, if you’ve finally decided to take the leap and set up your own eCommerce store based on Magento 2 platform, you’ve indeed made a smart decision.
The only question is, though, since hundreds of new eCommerce websites are being launched every day, how can you build your store’s presence in today’s fierce competition?
Answer – SEO!
SEO plays an extremely crucial role in eCommerce store success because SEO helps to optimize your website for search engines, which leads to ranking higher on search results and attracting more customers to your store.
In fact, even if you have the best product, an eye-catching store design, and a compelling copy, you’re unlikely to make any sales if you’ve not implemented a proper SEO strategy.
So, if you really want to start maximizing your store’s traffic and increase your sales, it is highly recommended to invest in Magento 2 SEO Extension.
SEO Pro is one such Magento 2 SEO Extension that will not only help you to increase your eCommerce store traffic and improve your rankings, but it will also help you implement advanced SEO strategies to stand out from the crowd.
Overview of MageDelight SEO Pro Magento 2 Extensions
SEO Pro, which is an advanced SEO Suite, is the most powerful Magento 2 SEO Extension that has helped hundreds of eCommerce stores automate all the nitty-gritty aspects of search engine optimization.
It is loaded with every possible important SEO feature that you’ll ever need to enhance the overall success of your online store.
In other words, SEO Pro is like a personal SEO specialist bot that will help you to improve your rankings, bring more traffic, and make more sales.
That being said, let’s look at some of the key features of SEO Pro that prove why this is the best Magento 2 SEO Extension in the market.
Key Features of SEO Pro Magento 2 Extension
#1 – One-Click SEO Toolbar
SEO Pro comes with a smart one-click SEO analysis toolbar that helps to check different search engine optimization parameters such as meta title, description, keywords, canonical URLs, images without ALT tag, and more to easily identify improvement opportunities to boost your rankings.
Apart from this, the SEO toolbar is also equipped with the ability to check for broken, no-follow, external links without any issue. In fact, it also provides a brief overview of all the links on your current page, which ultimately allows you to easily spot and fix broken links before customers can notice it.
#2 – Facebook Pixel
Facebook Pixel is a popular analytics tool that allows eCommerce store owners to easily track users’ activities on their online stores. With Facebook Pixel, you can easily target the right audience on Facebook through the Facebook Ads and boost your advertising campaigns.
And the good news is, SEO Pro Extension for Magento 2 comes with integrated Facebook Pixel functionality to help you easily manage your Facebook Ads directly from the extension.
#3 – Site-Wide Cross-Linking
In order to rank higher on search results, you’ll have to consistently generate internal as well as external links in your eCommerce store.
And to help you with this, the SEO Pro extension is fully equipped with the ability to automatically replace predefined keywords with relevant links to any product as well as CMS pages in your store to drastically improve customer experience and improve rankings of your store.
#4 – 404 Redirection
404 pages often ruin the user experience for customers. But with SEO Pro Magento 2 Extension, you no longer need to worry about finding 404 error pages on your online store.
The extension can help you easily detect and prevent your customers from landing on 404 error pages by automatically redirecting them to a default Magento page.
This is extremely useful whenever users mistakenly enter the incorrect URLs of your store.
#5 – Canonical URL Redirection
Canonical links basically inform search engines like Google to crawl a website and which URL to index for a specific webpage’s content.
Adding canonical links is important for SEO because URLs often have variations but they often serve the same or similar content. And by adding canonical links, you can make sure that search engines are not getting confused when different URLs point to the same webpage.
And in Advanced SEO Magento 2 Extension, there is a feature that helps to automatically redirect all possible URLs of a product page to a URL without categories.
In simple words, the Canonical URL redirection functionality is extremely helpful when you have products listed in multiple categories and want to make sure that Google understands it.
Summary
When starting an eCommerce store, the last thing you want is to chase a wild goose. But with the right Magento 2 SEO Extension like SEO Pro, you can rest assured that every action you’re taking is leading your store towards growth.
As you just saw, SEO Pro Extension is an extremely powerful tool that will not only help to automate certain SEO aspects of your eCommerce store, but it will also help to boost the overall growth of your business.
